Call me a heretic but lately, as we witness the birth of the "Trans-Global MegaNet", I can't help thinking about the good old days of UNIX, command lines and text-only browsing. The internet has evolved of course, but I find myself wondering whether it would be a better world if we took all those 6.0 advances and used them to enhance the 1.0 version of our global network. In doing so we could create an internet with all the speed and bandwidth it needed, while boiling away all the fat we seem to complain about as we choke on another mouthful. WIred and wireless, its being built now. I call it the low-rez net, a high fiber diet of information.
Information communication is at the heart of low-rez philosophy. Give me what I need right now; no artificial sweeteners or colors allowed. The low-rez net is the new Bauhaus, form and technology follow functionality. Make it work first, only then make it look good.
I believe that the Web's patron saint, Tim Berners-Lee knew what we needed and gave it to us; a way to communicate that hid the command line and mimicked the printed page. Pictures that added to the content could be included, but the true killer app was hypertext; giving us the ability to follow multiple trains of thought, reading both on and between the lines.
If the early net was paradise to those needing to communicate from afar, then the Web became our Garden of Eden. But the snake was not far and reared his head in the form of HTML 2.0, 3.2, and 4.0. The snake's world has rapidly evolved from just text to colored text and graphic text and graphics and pictures and pictures that move and movies and sound and movies with sound and it keeps going. It is bigger and louder and more colorful and way slower and way more confusing and is now busting out of the thin network of wires that first brought it to life over 30 years ago. Today it wants a wider highway for its motion and sound and entertainment and e-commerce opportunities. Small and monochrome is not good enough; may I have 21 inches or more of Technicolor banner ads please!
We still, however, have an opportunity to resist. HTML was the great publishing equalizer and it still can be. Listen to Jakob Nielsen and put yourself on a code diet; consume only what is necessary. Take a look at the newly redesigned Salon.com for Palms and Pocket PCs at Avantgo.
Build your own low-rez net printing press and provide an alternative to the "Everything we want you to buy Everywhere" Web. And as for streaming video with sound that you can interact with? It's called television and its available with a remote that clicks for under a hundred dollars at Kmart (the store, not the website!).
Thinking low-rez means communicating enough information to make a point, but not so much that you obscure it. Do it with thoughtful text, hyper-links and images. Do it without moving and flashing stuff that slows down the network and your brain. If you must sing and dance online, make it short and sweet and to the point. You don't have to be low-tech to be low-rez. You do have to scroll and click less and think more. Say no to broadband and yes to low-rez, you'll be glad you did.
Need help cutting back?Take a look at my low-rez hotlist-
